RQ Juices and Beverages

Are you researching US or global industry? Fortunately, we have
excellent resources covering the beverage industry. Most of my
recommendations offer both geographies.

Familar with searching on our databases? Just go to the FindIt! box on
our homepage and type in a database name.

Start with Hoovers dbase for industry overview and key players. Search
on beverages in the industry tab.

Market Research: Recommend doing 2 separate searches in these
(beverages and juice) databases for best results.
Mintel dbase. Business Insights, MarketResearch.com (mostly US info)

ORBIS dbase. To get the excellent DataMonitor industry reports in
ORBIS, do this:
Select Expert Search. Click on the little orange chevron in the top
tool bar.
Select Industry alphabetical list. It has both juice and beverages I
think.

Industry analysis:
S&P Market Insight dbase. The S&P Industry Surveys are top notch. They
show Soft Drink and Distillers as subject headings. Note there are two
sectors -- Domestic and Global. Note especially the "Industry
References" list for other good resources.

Trade Journals -- Business & Industry dbase has all the leading trade
journals for your topic.
Advertising Age Supermarket News Progressive Grocer Beverage
Industry Brandweek

In case you want to see the US Census Economic Census statistics for the
industries,
http://www.census.gov/econ/census02/
Type term in the NAICs search box to get the industry code. That gets
you the latest Census data (2002).
Other databases:
BizMiner
Mergent Horizon